B/2

Dealing with America's largest mobile companies, which keep control of devices and features, could force the Web search leader to make concessions that cut into future revenue from wireless, an area Google has long said would be to growth. (Carew 2007)

If Google had wanted to shake up the wireless world, it certainly found the way to do it. First, Google questioned what it calls the closed nature of operator networks and the devices used on them; even suggesting it might spend $4.6 billion to buy spectrum to use for a nationwide network. (Mills 2007) Next, it promoted a handset software system it says will level the playing field and make the wireless Internet more widely available. With a leap into software for mobile devices, Google has a chance to control the way you look at the Internet.
Eric Schmidt, Google’s chairman and CEO, states that there are more mobile phone users in the world than there are people with a computer. therefore he’s done a number of deals to get Google applications and services into phones on carrier networks. Google joins the contest for mobile access to the Internet with its Android software. Android is the name of Google’s weapon to bring what Schmidt calls “a whole new mobile experience” to consumers. (Smith, 2007) Google might design an entire phone with partners, or offer software that would include its current services such as maps and e-mail. As for the technology aspect Google will be using mobile phones that go directly through the internet (VOIP), buying those television frequencies and using them to their advantage was a smart move seeing that Google is looking to dominate the Mobile market. Using those frequencies will also help because it will cut down the cost tremendously.